Jo Butler IEP – Co-Founder & Programmes Director

  • 12 years recruitment expertise in education, welfare and government
  • 12 years experience creating, developing and managing employability programmes on behalf of the DWP, both private and public sector employers
  • Highly experienced in creating routeways to achieve ‘sustainable’ employment
  • Passionate about giving back to others and inspiring others to help change lives
  • Mental Health First Aider, Diversity & Inclusion lead & Disability champion
  • Mother to a hyper chocolate brown (liver) cocker spaniel and 2 energetic children!


Role: To drive ‘quality’ performance whilst inspiring everyone involved to drive our social mission ‘to create more fair & inclusive opportunities within animal care’

Steve Walker – Co-Founder & Chief Executive

  • 28 years of experience engaging with a range of employers throughout the UK
  • Operates his own family-run farm (Which our learners benefit from!)
  • Strong employer relationships gained through his own recruitment agencies
  • Father to 4 children and lots of animals! (Just ask about Perry the peacock and Rango the goat!)
  • Experience both setting up and running recruitment and training organisations
  • Both project managed and built our new eco-friendly offices (designed by his fabulous architect of a wife!)


Role: To support the growth of our business by specialising in our employer offering. Steve strengths lie in our partnerships with large UK animal industry bodies and is passionate about promoting more inclusive and accessible careers within the animal sector

Katie Brook  Enrolment & Support Manager

  • 20 years Animal Care experience, trained NACWO & Deputy Project License holder
  • 11 years experience recruiting and supporting temporary animal technicians
  • ‘Cog’ of the company that keeps all administrative aspects of the business functioning
  • Currently studying for AET (Award in Education & Training)


Role: To offer 24/7 support to learners throughout their ACP journey

Abi White – Animal Care Tutor / Assessor

  • Level 3 Award in education and training (with learning and development)
  • Level 3 Assessing Vocational Achievement (CAVA)
  • BSc in Animal Behavior and Welfare (2:2) – University of Plymouth, Plymouth Devon
  • Training in Level 4 IQA (Internal Quality & Assurance)
  • Passionate about learner journey, impact and supporting them to achieve their goals
  • Animal mad (This is of course an important deciding factor when we hire!)

Role: To train and assess our animal care learners, whilst overseeing all Animal Care City & Guilds Qualifications

Sophie –  Training Manager

  • Experience in Animal Sciences
  • Former Student Veterinary nurse
  • Experienced Animal Technician and Life sciences laboratory work
  • Experience within animal rehoming
  • Experience with employability and customer services
  • Experience teaching in the industry and Moulton College
  • BSc Applied Animal Behaviour focused on Animal Sciences
  • Level 3 Animal Management
  • IAT Level 2 – with Personal Home Office License 1 -4
  • AET Qualified

Role: To refine, build and implement training within animal care

Helen – Assessor and Interval Verifer 

  • Experienced Assessor and IQA
  • Experience delivering NVQs, diplomas and short courses in retail, customer service and team-leading
  • Experience working with employers in retail to create ‘fit for purpose’ apprenticeships
  • Real-life experience in food outlets, factories, retail outlets, restaurants, cleaning and warehouse
  • Passionate about Coaching, Training Delivery, Mentoring, Health & Safety, and Training.

Role: To support our learners and employer partners to design ‘fit for purpose’ training on traineeship and apprenticeship projects

Helen’s motto: “18 years of my life I have spent teaching, training and helping others. There is no motto that can describe just how passionate I am about doing this. I am very lucky I get to do this day in and day out. It is not a job to me but a passion that drives me and my learners daily”

 Our Champions

Gerry Creighton – Zoo Champion

  • 36 years experience within the zoo community
  • Second generation zookeeper in his blood and DNA!
  • Elephant mad – Gerry is a huge voice for elephants across the world!
  • Passionate about elephants, their welfare, their enrichment and safety
  • Passionate about animals, their care and improving animal welfare across the globe

Role: Gerry champions our programme, offers online workshops to help our learners understand roles within a zoo and the importance of zoos across the world

Clare Campbell Animal Careers Officer / Ambassador

  • 17 years Animal care experience and animal mad! Runs her own farm and freelance animal specialist
  • Experienced in farm (livestock), rescue centres, shelters, animal behaviour, grooming, sanctuaries, equine and management – the list is endless!
  • Degree in Animal Science from Hartpury University


Role: Supporting both employers and learners on their training journey. whilst developing ‘fit for purpose’ employer-led training content

Rory – Farming Mentor & ACP Ambassador

  • Passionate about making the land under our feet meet its full potential. whether this be for wildlife, renewable energy, mineral, leisure crop production or building
  • Passionate about supporting people to reach their full potential
  • Sustainably
  • Farmer at heart
  • Currently a business mentor for the Prince’s Trust to support young people starting up businesses

Role: To offer advice in specialisms such as self-employment, start-ups and farming whilst encouraging more young people to enter into the world of animal care

Mike Duxbury – Animal Care Inclusion Champion

  • 20 Years of Inclusion and Accessibility Experience
  • Passion for Agriculture (Brought up on a farm!)
  • The first blind person to attend agricultural college and obtain a BSc grade 2:1 in Agricultural Business Management.
  • Experienced Animal Nutritionist
  • Awarded outstanding communication contribution for disabled people
  • A true inspiration of what can be achieved!
  • Currently creating his own Inclusive Farm (2021 vision) to support learners with impairments to get into farming!


Role: To offer advice whilst encouraging people with additional needs to explore animal careers within the farming environment. Mikes also setting up a project where he can run an inclusive farm that teaches people with additional needs, to work in a farm environment. He hopes to encourage learners with impairments to both begin and experience a career in farming and the wider agricultural industry.